JR Visual has compiled a list of effective merchandising tools that can be used to showcase your summer merchandise in the best possible way. It can be challenging to display summer items in a way that is both visually appealing and easy for shoppers to browse through.
Here are some practical tools that you can use in your store, along with multiple ways to use them this season:
Our favorite ways to use s-hooks for summer merchandise:
Using S-hooks to hang sunglasses frees up table space and effectively displays the styles for easy customer viewing and shopping.
Hanging a bathing suit top or bottom with S-hooks allows you to showcase cute details and keep sizes readily accessible for customers.
Maximize merchandising space by hanging hats from S-hooks on a bar sideways, making it easier for customers to shop through the styles.
Save merchandising space by displaying bags on S-hooks, which is the most effective way as many bags don't sit well on their own.
Hanging sandals on S-hooks saves space and makes it easier for customers to shop through the styles.
Showcase shorts and their cute details by hanging them on S-hooks, which also saves merchandising space.
Can be found on Amazon in black, gold, silver, and white colour options to best fit your vibe.
Our favorite ways to use acrylic risers for summer merchandise:
Acrylic risers are a valuable merchandising tool that maximizes your display space by adding an extra level. As shown in our examples, they allow you to showcase more merchandise by adding an additional layer.
You can also use risers as a stand to display a pair of sandals upright, and you can also showcase two bags that complement each other to inspire a multiple-item sale.
We have come up with a creative way to use risers by flipping them upside down and using them to showcase items that may not display well on their own. The acrylic material still allows the product to be seen while keeping it upright and easily accessible for customers to shop.
Found at any local retail supplier or online at Eddies hang up, displays2go, WR display, or Amazon.
Our favorite ways to use t-bars to display summer merchandise:
T-bars are an effective way to showcase accessories such as sunglasses and jewelry, as these items often do not display well on their own. By hanging these pieces, your customers can easily see and shop for them, while also adding height to your displays.
T-bars also work well for displaying bathing suit tops, shorter tanks, or shorts, allowing your customers to see any cute details that may be missed if they were folded or hung sideways. You can showcase your featured piece on your t-bar and have the rest of the sizes folded below for your customers to shop.
Additionally, T-bars are great for displaying ball caps, as the styles can be easily seen and shopped while taking up less merchandising space and adding height to your displays.
Can be found on amazon, retail suppliers, H&M home, Etsy, and Wayfair in multiple colour options to best fit your store’s vibe.
Join JR’s VIP Facebook group to learn even more!
What you get this month as a member:
FREE summer window display
Merchandising for summer - colour story + cross-merchandising
More of their favorite merch tools for summer + where to find them
Their favorite décor for summer to add into your store + where to get it
Live Q&A to give you a solution to all your summer visual merchandising struggles
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